Primarily aimed at producers and retailers, the Artisan Food category is specifically designed to recognise enterprise, innovation and dedication in rural Scotland’s food production industries.
There is no single definition of artisan food, but artisan producers should understand and respect the raw materials with which they work. They should have mastered the craft of their production process, and have a thorough understanding of what makes their manufacturing methods successful. The artisan food producer should also be mindful of the impact of their products on the environment.
Who can enter?
The Artisan Food category welcomes nominations from all food producers, food retailers and ingredient suppliers, as well as any other businesses with vested interests in the development of Scottish produce.
What the judges are looking for:
The judges will be looking for evidence of how each nominee applies the term ‘artisan’ to their ethos, values and products. They will be looking for the nominee to answer the following:
Has the nominee worked to preserve or promote traditional recipes or ingredients? How has the nominee harnessed production methods to minimise wastage?
What is the brand message of the product and how does this relate to rural Scotland? Has the nominee’s community been put on the map by the quality and diversity of the produce sold?
Has the nominee challenged mass-production in favour of a more traditional approach?